DM0380 - This amazing paper box combines many interesting multifunction elements, creating a wow from the customer's markets. This box has been co-created with unique ideas from the customer and also our product development team. The lid can be flipped and innovatively used in either directions- as a top box during transport as protection of the bottles, and as a bottom box for display in retail outlets. This display style is so innovative, that we believe it will be replicated for thousands of products across the world. The logo (HM) is simple and reversibly designed. Luxury green foil, 12 step grooving, sharp edge finishing, simple and elegant look, the 4 cardinal directions viewing/display style (like a clock tower).